How to track Google Reviews, and why every local business should track them

how to track google reviews

Tracking your reviews is critical to determining whether your business is facing some threats (lose the current rating) or to benefit from opportunities (increase your rating faster!).

It also helps you understand your baseline and quickly identify when your rating is drifting (and why).

Tracking your reviews also will naturally help you set targets, and you will intuitively push to reach them.

What’s the Impact of a 1 star review to your score?

what's the impact in my score of 1 star reviews

They say that “A happy customer tells a friend; an unhappy customer tells the world”. The problem is that they tell the world and also post it on Google Maps, ruining our Real Score and Rating trends.

Today we are going to find out what’s the real damage, and see a couple of scenarios of what’s the impact of a negative review and what it takes to recover from it.

How to get review rating and stars in Google Search results

Trustpilot, Google Maps, Ekomi, Tripadvisor, Google Merchant Reviews… there are hundreds of review platforms out there, but they are not all the same and they are not aimed to do the same. In this series of posts we will learn what platform is best to achieve our goals, starting today with platforms that can give us the stars rating in the results snippet in our SERPs.

My customer reviews are not showing up on Google Maps

10-06-2022 Update: Barry Schwartz recently wrote about this topic 30-06-2022 Update: I found this great post from Joy Hawkins on the topic Has it happened to you? The situation is as follows. You ask for a review to a delighted customer who leaves the building as happy as he can be, promising to leave a […]